// Case study
Franchisee acquisition · long-cycle B2B
Summer 2025 · Jun–Aug
We ran Paid Media on Meta Ads and Google Ads for Dribo’s franchisee acquisition. The challenge in a franchise business is not just generating leads, but generating qualified ones as you scale. Over the summer of 2025 (Jun–Aug) we raised spend on both platforms at the same time and worked the acquisition end to end: campaigns, forms and follow-up on every application.